Everybody wants links from high authority websites. Getting links from high-authority websites is not an easy task. In this blog post, we will talk about authority backlinks, what they are and why they are essential. We will also give you eight ways to get authority backlinks for your website.
Before We Start, It’s Essential To Understand The Concept Of “Authority”
MOZ created a Domain Authority (DA) metric in the SEO industry to measure a website’s authority. It scores from 0 to 100, with 100 being the highest authority. The higher your DA score, the more authority you have, and you are more likely to rank on Google.
When we’re talking about authority websites and authority backlinks. In the SEO world, authority is measured by two main factors:
- The quality of the content
- The number of links pointing to the website
A website with high-quality content and many links is considered an authoritative website. Conversely, a website with low-quality content and not many links is not an authority website.
So now that we know what authority means let’s talk about authority backlinks.
What Are Authority Backlinks?
Authority backlinks are links from authority websites. The authority websites have high-quality content and many links.
Usually, Authority websites are high-quality websites with many links pointing to them. They are also generally well-known in their industry. When you get a link from an authority website, it tells Google that your website is also an authority site.
Getting authority backlinks can be difficult because you need to find authority websites that are relevant to your niche and that will link to your website.
Why Are Authority Backlinks Important?
There are many reasons why authority backlinks are essential. Here are some of the most important ones:
- They help in improving your website’s SEO.
- It helps you rank higher on Google.
- They give you more website traffic.
- It helps you build relationships with other authority websites.
- They can make your website more credible.
- They can help you get media coverage and press mentions.
- Authority backlinks can help you network with other bloggers and influencers in your industry.
Now that we’ve discussed authority backlinks and why they’re essential, let’s discuss how to get them.
Eight Ways To Get Authority Backlinks
There are many ways to get authority backlinks. Here are eight of the most effective ones:
Link Bait
Earlier where the day when you could write a blog post, stuff it with keywords, and rank number one on Google. But those days are gone now.
To get authority backlinks in today’s SEO landscape, you need to create content that is so good people can’t help but link to it. This content is called “link bait.”
Link bait is creating content that is so good that people will want to link to it. It can be an article, a video, or even an infographic.
To create link bait, you need to understand what type of content people in your niche want to see. You can look at your industry’s most popular blog posts and see what type of content gets the most shares and links.
Once you know what type of content is popular in your industry, you can create similar content that is even better. Once the content is published, promote it through social media and email to get as many people to see it as possible.
Resource Page
This technique is similar to link bait but is a bit more targeted.
Another great way to get authority backlinks is by creating a resource page. A resource page is a page on your website that links to other websites, usually authority websites, in your industry.
For example, if you have a blog about SEO, you could create a resource page that links to other authority websites about SEO.
To create a resource page, you need to find authority websites in your niche and then add them to your resource page with a link to their website.
Not only will this help you get authority backlinks from the websites you’ve added to your resource page, but it will also help the people who visit your resource page because they will be able to find more authoritative websites in one place.
Guest Blogging
This has been a popular technique for getting authority backlinks for many years, and it’s still one of the best ways to do it.
Guest blogging is when you write a blog post for another website in your industry. This is a great way to get authority backlinks because you’re writing content for an authority website that already has many links pointing to it.
This works like link bait because you’re creating content for another website that people in your industry will want to read. But it’s even better because you’re getting a link back to your website from an authority website.
To guest blog, you need to find websites in your industry that accept guest posts and pitch them an article idea. If they like your idea, they will usually give you a link back to your website in your author bio.
To find guest post websites, you can use google search operators; a few of them are mentioned below.
- inurl:write-for-us + “your niche”
- inurl:contribute + “your niche”
- inurl:guest-posting + “your niche”
Link Exchange Partnership
Link exchange is when two websites agree to link to each other. This used to be a popular technique for getting authority backlinks, but it’s not as effective as it used to be.
That said, it can still be beneficial if you find a website in your industry willing to do a link exchange with you. Ensure that the website you’re linking to is relevant and has a high domain authority.
To find websites that are open to link exchanges, you can use google search operators; a few of them are mentioned below.
- link:yourwebsite.com + “write for us”
- link:yourwebsite.com + “contribute”
- link:yourwebsite.com + “guest post”
Press Links
These kinds of links are the most difficult to get, but they are also the most valuable.
Press links are when a news website or other authority website writes an article about you or your website and includes a link to your website.
It would help if you reached out to authority press websites in your industry to get press links and pitch them an article idea. If they’re interested in your idea, they will write an article about you and include a link to your website.
To find authority press websites, you can use google search operators; a few of them are mentioned below.
- site:nytimes.com + “your niche”
- site:cnn.com + “your niche”
- site:forbes.com + “your niche”
Link Roundups
A link roundup is when a website writes about a topic and links to articles they think are relevant to that topic.
For example, if you have a blog post about “SEO Tips for Beginners,” you could reach out to authority websites in your industry and pitch them your article. If they like it, they will include it in their link roundup with a link to your website.
To find authority websites that link roundups, you can use google search operators; a few of them are mentioned below.
- inurl:link-roundup + “your niche”
- inurl:weekly-roundup + “your niche.”
- “Best of” + “your niche.”
Blog Comments
This is a low-effort way to get authority backlinks, but it can still be effective if done correctly. Earlier, this used to be done by leaving comments on popular blog posts with a link back to your website. But this doesn’t work anymore because most blogs have comment moderation turned on and will either delete your comment or mark it as spam.
To leave effective blog comments, you need to find recent posts relevant to your website and leave a helpful comment that adds to the discussion. If your comment is helpful, there’s a chance the blog owner will approve it and leave your link in the comment.
To find relevant blog posts, you can use google search operators; a few of them are mentioned below.
- site:example.com + “your niche” + “leave a comment”
- site:example.com + “your niche” + “comments closed”
- site:example.com + “your niche” + intitle:”submit a guest post”
Forum Links
This is another low-effort way to get authority backlinks, but it can still be effective if done correctly.
To get forum links, you need to find popular forums relevant to your website and leave helpful comments with a link back to your website. If your comment is helpful, there’s a chance the forum moderator will approve it and leave your link in the comment.
To find relevant forums, you can use google search operators; a few of them are mentioned below.
site:example.com + “your niche” + “forum”
site:example.com + “your niche” + inurl:”forum”
These are eight proven ways to get authority backlinks. Start your best bet is to focusing on guest blogging and link roundups. You can start pursuing press links and link bait as you get more authority.
What To Avoid In Authority Backlinks?
When you’re trying to build authority backlinks, there are a few things you need to avoid.
You first need to avoid using low-quality websites to get backlinks. These websites are usually filled with spammy content and will hurt your website’s authority.
The second thing you need to avoid is using the exact anchor text repeatedly. This will look spammy to Google and can hurt your website’s authority.
The third thing you must avoid is using too many backlinks from the same website. This will also look spammy to Google and can hurt your authority.
To sum it up, avoid low-quality websites, using the exact anchor text repeatedly, and getting too many backlinks from the same website.
If you avoid these things, you’ll be on your way to building authority backlinks that will help your website rank higher in search engines.
Google’s Point On Authority Backlinks
Google’s Matt Cutts has repeatedly said authority backlinks are a more valuable ranking factor than general backlinks for websites.
More recently, Matt Cutts has said that authority backlinks are still an important ranking factor but are not as important as they used to be. This is likely because Google has become better at identifying low-quality websites, and authority backlinks don’t carry as much weight.
What Matter’s The Most In Authority: Quality or Quantity?
The answer is quite simple: quality matters more than quantity.
Earlier were the days when you could get away with low-quality backlinks, but Once google released its Penguin algorithm, all of that changed. To rank higher in search engines, you must focus on getting high-quality authority backlinks from websites with high domain authority.
Penguin Algorithm
The Penguin algorithm is a Google algorithm that was first announced in 2012. The Penguin algorithm identifies and penalizes websites spamming Google’s search results.
The best way to avoid being penalized by the Penguin algorithm is to focus on getting high-quality authority backlinks from websites with high domain authority.
FAQs
Q: What Is An Authority Backlink?
A: An authority backlink is a link from a high-quality website. These links are essential because they help improve your website’s authority.
Q: Why Are Authority Backlinks Important?
A: Authority backlinks are important because they help improve your website’s authority. This, in turn, helps your website rank higher in search engines.
Q: How Can I Get Authority Backlinks?
A: There are a few ways to get authority backlinks. You can guest blog on high-quality websites, participate in link roundups, or leave helpful comments on forums and blogs.
Conclusion
Now that you have known everything about authority backlinks, it’s time for you to start building them. If you follow the methods mentioned in this article, you’ll be on your way to getting high-quality authority backlinks that will help improve your website’s authority and rank.
Thanks for reading! I hope this article helped you understand authority backlinks and how they can help improve your website. If you have any questions, feel free to leave a comment below. We would be happy to answer all your questions.
If you want to learn more about SEO Backlink building? Check out our other articles.
