As an SEO professional, you might have tried and tested a variety of link-building tactics, but have you considered Social Bookmarking?
If not, this blog is for you; we might have heard Social Bookmarking being mentioned in passing. But what exactly is Social Bookmarking, and how can it benefit a business’s website? We will know today.
This blog post will discuss what Social Bookmarking is, how it works, the benefits, and the top Social Bookmarking sites if it is worth it in 2022. We will also discuss specific frequently asked questions related to them.
So, let’s start by defining it.
What Is Social Bookmarking?
This allows internet users to store, organize, search and manage websites online. These sites allow users to save links to their favorite content and share them with others. Well, these can be powerful tool for SEO.
How Does Social Bookmarking Work?
An individual creates an account on these sites and can then save links to various web pages that they find interesting, valuable, or want to remember.
These saved links can be labeled with keywords and organized into specific categories for easy retrieval. These sites also allow users to search for and view what other users have bookmarked, providing a source of discovery for new content.
It also works as a link-building tactic for businesses. When other users save and share your links on Social Bookmarking sites, it can create links to your website, improving its search engine rankings.
Now that we better understand them, let’s explore some of their benefits.
Benefits of Social Bookmarking
- Social Bookmarking can drive traffic to your website as users discover and click on the links you have saved or that others have saved and shared.
- Social Bookmarking can improve your search engine rankings by creating backlinks from Social Bookmarking sites.
- Social Bookmarking can help with content curation and organization, allowing you to easily access and share your saved links.
- Social Bookmarking sites often have high Domain Authority, meaning that the backlinks from these sites can significantly impact your website’s search engine rankings.
- Social Bookmarking allows for collaboration as multiple users can save and share links related to a specific topic or project.
- Social Bookmarking can also serve as a source of market research as you can see what others in your industry or niche are bookmarking and sharing.
Now let’s take a look at some of the top Social Bookmarking sites:
Top Eight Social Bookmarking Sites
This site allows users to save and share images and videos, with a heavy focus on content related to fashion, home decor, food, and DIY projects. This site is viral among women and can be a valuable tool for businesses in visually-focused industries such as fashion, interior design, and food and beverage.
This site allows users to submit links or original content, which other users can then vote on. Popular submissions rise to the top of specific subreddits or categories, ranging from a general topic such as “news” to a particular niche such as “sugar gliders.” This site can be an excellent way for businesses to share content and engage with customers in niche communities.
Delicious
This site allows users to save, organize, and share links. It also allows users to view the most popular bookmarked links in various categories, such as technology, health, and food. This site is an excellent tool for businesses to discover and share content related to their industry.
Diigo
This site allows users to save links, add annotations and highlights to web pages, and collaborate with others through shared groups. It benefits students or professionals conducting research or working on projects in a team setting.
Slashdot
This site focuses on news stories related to the science and technology industries. Users can submit their own news stories and comment on and discuss submissions from other users.
Folk
This site allows users to save and share links and view the most popular bookmarked links in various categories. It also includes a feature that allows users to see which websites their contacts have bookmarked.
BibSonomy
This site was created for academics and researchers to save and share publications and research data. Users can also form groups to collaborate on projects or specific topics of interest.
This site allows users to “flip” through various content, such as articles, videos, and podcasts organized into specific magazines or categories they are interested in. It is beneficial for staying up-to-date on current events and finding new content related to your interests.
So, these are some of the top sites; always use Social Bookmarking sites with caution, as too many low-quality or spammy submissions can harm your website’s search engine rankings. But is this still worth it in 2022?
Is Social Bookmarking Worth In 2022?
There is no clear-cut answer to this question, as it ultimately depends on your business’s specific goals and strategies. This can be a valuable tool for driving traffic to your website, increasing brand visibility and awareness, and collaborating with others in your industry.
However, It should not be relied upon as the sole source of backlinks to your website. It’s essential to diversify your backlink profile by obtaining high-quality backlinks from various sources, including industry-related websites, online publications, and social media platforms.
Google’s Comment On Social Bookmarking
As with any link-building tactic, it’s essential to focus on getting high-quality, relevant backlinks from reputable sources. According to Google’s Search Engine Optimization (SEO) Starter Guide, It can be a valuable tool for promoting your content. Still, it should not be the only method to obtain backlinks.
Well, Google’s comment on them highlights the importance of strategically and sparingly using this tactic. When done right, Social Bookmarking can be a valuable way for businesses to reach new audiences, engage with customers, and build their online presence.
FAQs
Q. How Do Social Bookmarking Sites Impact SEO?
This can be a valuable tool for promoting your content and obtaining backlinks. However, it should not be the only link-building method. It’s essential to focus on obtaining high-quality, relevant backlinks from reputable sources.
Q. Can using these sites Hurt My Website’s SEO?
Submitting low-quality or spammy content to Social Bookmarking sites can harm your website’s search engine rankings. It’s essential to use these sites cautiously and focus on submitting high-quality content.
Q. How Often Should I Use Them?
There is no set rule for how often you should use them, as it ultimately depends on your business’s specific goals and strategies. It can be a valuable tool for promoting your content and obtaining backlinks, but it should not be relied upon as your website’s sole source of backlinks.
Final Thoughts
Now that you have a better understanding of Social Bookmarking and how it can promote your content and obtain backlinks, it’s essential to use it with caution and focus on submitting high-quality content. Whether it is worth it in 2022 depends on the goals and strategies of your business, so be sure to think carefully about how you use it.
If you have any social bookmarking questions, feel free to leave your questions in the comment section. We will be happy to answer you.
Thanks for reading 🙂
